I know that I did not consider a prospective employer’s image when I had a family to feed, was penniless and without resources.
A sales manager, and first level connection, posted this remark with a lead to an article on LinkedIn Saturday.
His comment was: “What is your strategy to take advantage of the employee market? How will you re-calibrate your attraction strategy to ensure that you are the employer of choice and can find the best of the best? This article gives 2 great pieces of advice and guess what…(his named company) can help with both!”
The undated (but current) Inc. article with two great pieces of advice is entitled “How to Excite the Millions of New Job Seekers on the Market”.
The gist of the article revolves around – “Given the spike in unemployment, millions of job seekers are now in the market for new roles, presenting a great opportunity for employers to hire motivated employees.
Whether your team is actively hiring or has plans to hire in the near future, now is a better time than ever to excite eager job seekers — many of whom might not have previously considered joining your team or working in your specific industry – about the opportunities your open roles present. Below, I’ve outlined ways for your team to secure top talent from this new wave of job seekers.
The article went on to list only these two criteria –
- Focus on your employer brand.
- Reach out to past applicants.
I was woefully disappointed with the contents and my comment on LinkedIn about the article was as follows:
I find it hard to believe that there are only two areas employers must consider – focusing on their brand image and reaching out to past applicants.
And with current unemployment at such a high level, I doubt that “The most motivated job seekers won’t consider just any role or organization…”
I was unemployed during a double dip recession and faced losing our house and finding a way to still take care for my family. I resorted to the only offer I had in an occupation I was not fond of – direct sales.
Fortunately, I was able to survive for a year and turn the opportunity to my advantage. At the time unemployment was much lower than it is today.
At one point in time, people will accept just about anything to survive. I did.
What’s your opinion?
Would you take what’s available as a last resort in your job search and then look to the future for new possibilities?
Or pursue the ideal fit in a new job?
I invite your comment or personal discussion.